Influencer Marketing: Is It Worth it and Is It Brand Safe?
Social media has revolutionized how consumers make purchase decisions in every aspect of life—from choosing a restaurant to selecting their ...
Social media has revolutionized how consumers make purchase decisions in every aspect of life—from choosing a restaurant to selecting their ...
Social commerce is reaching new levels as more consumers turn to platforms like Instagram and TikTok for their shopping needs. ...
TikTok is planning to secure a controlling stake in an e-commerce unit of Indonesia’s tech firm, GoTo Gojek Tokopedia. As ...
Amid a challenging economic landscape, holiday shopping during Thanksgiving and Black Friday was robust. According to Adobe’s Holiday Shopping Report, ...
As the holiday season approaches, retailers have a lot to glean from the many trends that have shaped 2023, including ...
As the holiday season approaches, consumers are gearing up to spend more than they have a year prior. Social media ...
Gen Z shoppers are opening up their wallets this holiday season, according to new data from Shopify. Indeed, 37% of ...
TikTok Shop will include a buy now, pay later feature on its marketplace via a partnership with Atome, a Singapore-based ...
Popular social media app TikTok is facing continued scrutiny, now over alleged mishandling of user data. According to Gizmochina, U.S. ...
TikTok plans to expand the size of its global e-commerce business this year to roughly $20 billion in merchandise sales. ...
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